Packaging

Robin’s Donuts Coffee Packaging

Carton and Lids for Capsule Coffee

We were asked to design for lids and packaging for Keurig-compatible coffee capsules that spoke to the Robins Donuts brand essence.

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We developed a bilingual chalkboard-style with hand lettering to bring a touch of a café to the pack. In order to increase visibility on the shelf, we avoided the temptation to create an all-black package and instead, selected a craft-style colour and texture for an organic, earthy feel while providing the perfect canvas for hand lettering.

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